MOO'D CEREAL HOUSE
Moo’d Cereal House is the First Cereal House in Yorkshire, based in Headingley. They approached me to build their entire brand from the ground up. The brief was to develop a quirky and fun look for the brand to work hand in hand with the new concept in England that is ‘the cereal house.’
The identity needed to be family and community friendly. I developed an organic bespoke logo for the brand, working within their shop colours. Then stemming from this created an unique Moo’d font, as well as a set of illustrations to be used across platforms from print right through to social media, the idea being that with the illustrations they could be developed further down the line to integrate artists, Headingley and City students and other designers in the area to contribute work and promote themselves.